The hook
Why would anyone stop?
DUBAI / 25.2048° NINDEPENDENT EXPERIENCE COMPANYEST. WHEN FOUND
WE BUILDWORLDSPEOPLE ENTER.
نسويعوالمتدخلونها
Not campaigns.
Stories with doors.
THE PREMISE01 / 05
الفضول هو اللي يفتح الباب
The work is not finished when people see it. It starts there.
We work across screens, rooms, streets, and rumors. If the audience can only watch, we go back to the table.
The door
What can they actually do?
The trace
What changes after?
SELECTED SPECULATIONS02 / 05
Case files.
Three proposals. No inflated results. No invented clients. Just things we would still like to make.
ARCHIVAL NOTE / ORDER MATTERS.
CASE 001AFTER 03:00CITY-SCALE LAUNCH CONCEPT
Dubai, after 03:00. Three transmissions. No map.
A night trail moving between paper, radio, and a final room. Nobody reaches the last scene alone.
- ARG
- LIVE
- CITY
CASE 002THE MISSING MENUPARTICIPATION PROTOTYPE
The first hundred guests write the menu.
Receipts arrive blank. Delivery boxes carry fragments. Voice notes reveal dishes that only exist when people order them together.
- HOSPITALITY
- PLAY
- PHYSICAL
CASE 003SIGNAL / ٣COLLECTIVE BROADCAST EXPERIMENT
One broadcast, split three ways.
Each listener receives an incomplete transmission. It only makes sense when three strangers bring their signals together.
- DIGITAL
- COMMUNITY
- FILM
UNCOMMISSIONED BEHAVIOR03 / 05
The Lab.
The rough versions live here. Some work. Some should stay asleep.
001DEAD DROP GENERATORSLEEPING
002AFTER-MIDNIGHT BROWSERTESTING
003THREE-SIGNAL RECEIVERLIVE
EXPERIMENT 003LIVE SIGNAL
00 / 03A quiet signal is waiting.
NOTES FROM THE FIELD04 / 05
Journal.
Working notes. Rules we trust, arguments we keep having, and questions not settled yet.
01Participation is not a metric.06 MIN+
A click is not participation. We mean a choice with a consequence: someone risks being wrong, changes the work, or carries a piece of it to somebody else.
02Weird is good. Confusing is lazy.04 MIN+
Mystery still needs an invitation. Give people enough to take one step. If nobody knows what to do, the idea is not mysterious. It is unfinished.
03How to make a city curious without making it panic.08 MIN+
Public play needs willing hosts, safe routes, clear boundaries, and a way out. The story can feel enormous. The production should remain calm.
OPEN A LINE05 / 05
خلّنا نبدأ بشي يديد
Tell us the part you nearly cut from the brief.
The empty building. The audience that stopped listening. The idea nobody can explain yet. Start there.